{"id":94389,"date":"2020-02-14T13:48:00","date_gmt":"2020-02-14T12:48:00","guid":{"rendered":"https:\/\/newsroom.ferrovial.com\/?post_type=new&#038;p=94389"},"modified":"2024-12-13T21:40:19","modified_gmt":"2024-12-13T20:40:19","slug":"new-website-improving-the-user-experience-and-modernizing-its-design","status":"publish","type":"new","link":"https:\/\/newsroom.ferrovial.com\/en\/news\/new-website-improving-the-user-experience-and-modernizing-its-design\/","title":{"rendered":"Ferrovial updates its website, improving the user experience and modernizing its design"},"content":{"rendered":"    <section class=\"wysiwyg text-editor \" id=\"\">\n        <div class=\"container container--narrow container--p-10\">\n            <p>Ferrovial has updated its global website through a platform that improves the <strong>user experience<\/strong>, modernizes the design and allows navigation on all types of devices. Although the content is transversal and integrated, the <a href=\"https:\/\/www.ferrovial.com\/en\/\">new website<\/a> contains a high volume of local content.<\/p>\n<p>The new space displays a <strong>unified corporate image<\/strong> of both the group and all its brands, while offering the option to navigate in a customized version that includes the company&#8217;s main markets (<a href=\"https:\/\/www.ferrovial.com\/en-us\/\" target=\"_blank\" rel=\"dofollow noopener\">United States<\/a>, <a href=\"https:\/\/www.ferrovial.com\/en-ca\/\" target=\"_blank\" rel=\"dofollow noopener\">Canada<\/a>, <a href=\"https:\/\/www.ferrovial.com\/en-gb\/\" target=\"_blank\" rel=\"dofollow noopener\">United Kingdom<\/a>, <a href=\"https:\/\/www.ferrovial.com\/es-es\/\" target=\"_blank\" rel=\"dofollow noopener\">Spain<\/a>, <a href=\"https:\/\/www.ferrovial.com\/pl\/\" target=\"_blank\" rel=\"dofollow noopener\">Poland <\/a>and <a href=\"https:\/\/www.ferrovial.com\/es-la\/\" target=\"_blank\" rel=\"dofollow noopener\">Latin America<\/a>). Thanks to this, users can select their region, and thus visit the local version of the page while still accessing content related to the company&#8217;s global activity. This makes Ferrovial&#8217;s global website a responsive platform, allowing you the user to navigate from a mobile device (both iOS and Android), a tablet or a computer, while complying with the main <strong>accessibility standards<\/strong>.<\/p>\n<p>It also contains a modular, flexible and scalable site that improves the distribution of content and a search engine to help users find specific information. These improvements have been made possible thanks to the creation of a body of structured information formed by a set of categories and subcategories, which help link projects and activities. The areas of <a href=\"https:\/\/www.ferrovial.com\/en\/sustainability\/\" target=\"_blank\" rel=\"dofollow noopener\">Sustainability<\/a>, <a href=\"https:\/\/www.ferrovial.com\/en\/innovation\/\" target=\"_blank\" rel=\"dofollow noopener\">Innovation<\/a> and <a href=\"https:\/\/www.ferrovial.com\/en\/ir-shareholders\/\" target=\"_blank\" rel=\"dofollow noopener\">Investors<\/a> incorporate prominent spaces in which users can access extensive information about the company, its strategy and projects. Another significant space is dedicated to Employment, where the user can access the opportunities offered by the company worldwide. In terms of content, the new website also includes a wide range of audiovisual material, with video being one of the main communication tools.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/SA6Gh2A-ih8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><strong><em>For a world on the move<\/em><\/strong><\/h2>\n<p>At the same time, the group has announced its new claim \u201cFor a world on the move\u201d, with which it responds to the social need for the development of sustainable, innovative and efficient infrastructure. The claim has been put together by the agency Saffron, specialized in branding. The world is experiencing a stage of technological and demographic transformations, together with a change in mobility habits and with sustainability criteria becoming the main concern. For this reason, Ferrovial believes that this transformation opens a range of opportunities for its proposal to create value for shareholders, customers, employees and society as a whole.<\/p>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":94380,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","nivel-2":[2620],"nivel-5":[1903],"nivel-1":[],"nivel-3":[],"nivel-4":[],"class_list":["post-94389","new","type-new","status-publish","has-post-thumbnail","hentry","nivel-2-communication","nivel-5-ferrovial-en"],"acf":[],"yoast_head":"<title>Ferrovial updates its website, improving the user experience and modernizing its design Ferrovial<\/title>\n<meta name=\"description\" content=\"Ferrovial has updated its global website through a platform that improves the user experience, modernizes the design and allows navigation on all types of devices.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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