, subsidiary of Ferrovial Services
in Poland, organised the Be an Eco Citizen of Poznan
competition for the third year running, with children from the city of Poznan carrying out a campaign to raise awareness amongst the local population on the importance of the environment. The theme of this year’s edition was the importance of recycling, with a focus on waste separation
This year’s competition was divided into two categories, one for children aged between 6 and 9 years of age, who painted a mural, and another for those aged between 10 and 14, who had to submit a video in groups of three. The winning murals will feature on the city’s bus stops
, and the videos will be broadcast on LCD screens in Poznan stations and public transport hubs
. The city hosted a gala event for children at the Town Hall, where the winners received their awards from the town’s vice president.
For the first edition of the competition, held in 2015, children had to draw posters and the winning designs featured on the town’s refuse collecting lorries. The campaign was a huge success
, with more than 100 children taking part and thousands of people voting for their favourite posters over the internet. In 2016, the task for the children was to build figures with recycled material. Photographs of the winning models were displayed on the town’s bus shelters.
Taking all three editions together, close to 1,000 children
have sent in drawings and over 150,000 people have voted
over the internet. FBSerwis organises similar activities in all the cities in which it provides waste collection services. In Poznan, Ferrovial Services’ Polish subsidiary provides this service for the town’s population of 270,000.